- Design and Structure
- Design Style: Modern Minimal
- Bed Structure: A balanced design with straight lines and soft curves at the headboard creates a sense of comfort and intimacy.
- Headboard: Relatively high, fully upholstered, with symmetrical vertical slats that enhance the feeling of luxury without being overpowering.
- Bed Base: Fully upholstered, visually aligned with the headboard, and provides excellent stability.
- Materials
- Upholstery: High-quality soft fabric (likely velvet or treated cotton), durable for everyday wear.
- Supports: Relatively hidden legs maintain the bed’s floating shape while ensuring excellent stability.
- Colors and Visual Treatment
- Main Color: Warm, natural white, avoiding artificial coolness.
- Color Correction: Lighting and tonal gradations have been adjusted to present the material realistically and visually pleasing.
- Overall Harmony: Excellent coordination between the bed, mattress, and the surrounding room ambiance. 4. Comfort and Function
- The padded headboard provides comfortable back support while sitting or reading.
- The bed height is suitable for everyday use and easy to move.
- The mattress reflects a genuine sense of comfort, not just a visual presentation.
- Marketing Value
- The bed offers a realistic visual experience similar to what the customer sees in their own home, increasing the purchase decision.
- The neutral design makes it suitable for a wide range of customers (apartments, houses, hotels, chalets).
- Strengths (Selling Points)
- ✔ A serene design that complements all décor styles
- ✔ A luxurious and comfortable headboard
- ✔ A realistic mattress that enhances product confidence
- ✔ Natural colors that are easy on the eyes
- ✔ Suitable for advertising and exhibitions
- Target Audience
- Newlyweds
- Owners of modern apartments
- Those seeking tranquility and peace of mind
- Hospitality projects and upscale hotels.
“A bed that combines genuine comfort with a serene design… to give you deeper sleep and a feeling of everyday luxury.”
